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Rose Bowl Stadium · Pasadena · October 15, 2023

El Clásico de México at the Rose Bowl

One main LED wall and two side screens for the El Clásico de México activation at the Rose Bowl. Explore the installation and tell us how you want to bring content to your audience. We can help plan the screens from an initial idea.

Main and side outdoor LED screens at El Clásico de México fan stage
Complete outdoor LED layout at the Rose Bowl

El Clásico de México · Rose Bowl Stadium

One main LED wall and two
outdoor side screens.

On October 15, 2023, Club América and Chivas de Guadalajara met at the Rose Bowl Stadium in Pasadena, California. GLMedia supplied the outdoor LED screen package shown in these original project photographs: one main stage wall and two side displays.

The official Chivas report recorded more than 86,000 attendees at the match between Club América and Chivas de Guadalajara.

GLMedia supplied the LED screens. The respective production teams provided the truss, stage, audio, lighting, and overall event production. The brands belong to their respective rights holders.

Official Chivas match report (in Spanish) ↗

Rose Bowl · Outdoor LED screens

For the El Clásico de México activation at the Rose Bowl, GLMedia supplied one main outdoor LED screen and two side screens. Ingrid highlights the team’s attentive service, clear communication and response to the production’s needs.

Ingrid Martinez · Director of Operations · PRIMETIME Sports & Entertainment
Summary of a written recommendation ·

Read the project reference

Preparing outdoor screens for your event

Layout and content. We start with what you want to display and where the audience will watch from. We review screen positions, dimensions, viewing distances, and the content for each surface: a shared image or separate feeds. A venue photo or sketch can start the conversation; we help identify any measurements still needed.

Outdoor installation. With your production team and venue, we review supports, weather exposure, and power. We use the conditions of that installation to assess screen placement and the support system, including the applicable checks and approvals. Operating conditions become part of the setup plan.

Signals and scheduling. We define connections with the teams supplying videos or feeds and arrange image tests. We coordinate access, setup, rehearsals, operation, and removal around the event schedule. If your crew already has part of the system, we review how to integrate it with the screens.

Tell us where your content needs to be seen

Start with the type of event, a venue photo, or an idea of what you want to show. Add any dates, location details, and dimensions you already know; we help you choose the screen layout and equipment.

Rent the screens for your technical crew or add preparation, delivery, installation, connections, testing, operation, and removal. We discuss how your production team works to develop a proposal with the equipment and support you need.

The form carries this project as a reference. Tell us what interests you about the main wall or side screens and what you want to achieve at your event.

Organize my event details with the planning guide
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